Free PPC Keyword Expansion Tool Launches
Today I’m releasing a piece of software called the Free PPC Keyword Expansion Tool:
Based on the original Free PPC Keyword Generator by OverZone Software, this keyword generator adds the following features:
- Set keyword lists as optional or ignored – when generating a large number of keywords it’s a pain to have to remove columns if you want to produce variations without those particular terms. The PPC Keyword Expansion tool lets you set a column as “Optional”, which will produce both keywords with the values in that column, and keywords without. You can also set columns to “Ignore” which will only produce keyword variations without those values.
- Import from CSV or Flat File – when you want to take keywords from a flat file or CSV file to power your keyword generation, its now much easier. Simply select the CSV file (or other flat file format) you want to use, select the column that contains the keywords, and there they are.
- Swap keyword order – generates keywords in a huge variety of different orders. So “best widgets uk” will also produce the variations “best uk widgets”, “widgets best uk”, “widgets uk best”, “uk widgets best” and “uk best widgets”. This allows you to quickly test the long tail in Exact or Phrase match.
There are many more cool features, so download it and have a play, or find out more. Please leave comments, questions or suggestions against this post!


