Thank You Akismet

Its quite crazy to think that this little blog can get up to 60 spam comments in any one day:

And thanks to Akismet I don’t have to think about any of it.

Working in the digital marketing industry you learn to take this sort of spam as the norm – it seems logical that some people would try anything to get a few backlinks and some Google rankings. We know how much some keywords are worth. But for the rest of the world it must seem a little odd: what does your average web user make of the sort of nonsense comments that end up on blogs around the web? Do they think that this is some bizarre form of brand advertising, or that they are expected to click on the links? Or are they completely blind to it?